Digital marketing is the science of positioning your business in the right way, at the right time, at the right place for the right people. In today’s world that means you have to start reaching your audience on the internet. All businesses should start by developing your online presence, and securing your company name as your handle on all relevant platforms. Social media marketing is an extremely cost effective way to promote small businesses, and allows you the opportunity to build, and further develop a relationship with your customers.
Different platforms are absolute must haves. The key is to start small. Pick the top 2 relevant platforms for your industry and focus on building a community on those platforms. As your company grows, so must your social presence. Once you’ve set up your social media accounts, what next? You have to manage them, or pay someone (me) to manage them for you!
I’d be more than happy to answer any questions you have, so feel free to reach out!